You're great at what you do...
so why are you still invisible online?

 

Marketing for small business shouldn’t be confusing or expensive.

You deserve simple strategies that help real people find you, trust you, and become paying customers.

I help small business owners turn Google searches into paying customers with proven local SEO, content, and Google review systems. No guesswork. No paid ads. Just simple shifts that build trust and drive traffic – so your business shows up online and your customer base grows.

Ready To Get Found?

Take the first step:

Step-by-Step Marketing

That’s why I specialize in local marketing for small businesses who are tired of guessing what works.

Whether you’re a service provider or a Main Street shop, local marketing for small business is about getting clear—not complicated.

  • Growing local SEO through smart content and keyword planning

  • Using Instagram, Google Business, Pinterest, and YouTube with purpose

  • Build simple systems to attract and convert your ideal clients

  • Scaling your local brand with repeatable, results-driven strategies

Whether you’re based in Madison, Wisconsin—or running your business from a small town across the country—I’ll help you bring in more of the right local customers without wasting time.

Personalized support to grow your business with clarity
Feeling stuck or unsure what to do next? My coaching gives you personalized guidance, clear next steps, and a marketing plan that works for you—without the burnout.

Your step-by-step system to grow online without paid ads
This self-paced course teaches you how to use Instagram, Google, Pinterest & more to get seen by the right people. Built for solopreneurs who want clarity, confidence, and results.

Done-for-you training for your team, guided by a pro
Have a team member managing your content but needs direction? I’ll step in with systems, tools, and clarity to help them post smarter, plan better, and boost your visibility.

What people are saying...

Flower Shop Owner

"Our following has grown under Brenda's guidance on content creation and knowledge of how to implement it on social media has helped our brand to become recognizable and relatable. Working with Brenda has been a positive experience and we have learned a great deal through her instruction." -Nichole
Korey Torres

kitchen and Bath Builder Remodeler

"I would give 20 stars if I could! Working with Brenda is a life-changing experience and a tremendous help to any company. Someone with her talents teaching one of our employees until they could carry marketing on was incredible. We are so grateful for everything she has done for this company and can’t say enough what an outstanding resource she has been!" -Jeremy
Terry Dennis

Library Foundation Executive Director

"Brenda was fantastic to work with from start to finish. She taught our team the skills needed to drastically improve our social media, took photos to help build our photo library, and continues to be available for any questions, concerns, or challenges that arise. Brenda brings a level of expertise and professionalism with proven results that you can feel confident in" -Theresa
Katy Gilmore

hello there!

What if Overwhelm Became Clarity and Confidence?

With 20+ years of local marketing for small businesses, I help service-based businesses grow online.

Here’s what you’ll gain:

✓ A marketing expert who gets your business

✓ Tips and tools for Instagram, Google, and more

✓ A content strategy you can actually stick to

✓ A plan to attract your ideal customers

✓ Help crafting content that brings the right people in

✓ Your time back so you can focus on what you enjoy.

Brenda Eckhardt smiling at a visual strategy board, helping small business owners plan how to attract more local customers without paid ads.

grab the freebie!

The A.I. Made Easy Cheat Sheet

Ready to simplify your marketing and save time?
Grab the free cheat sheet I created to help small business owners like you use A.I. tools (like ChatGPT) to write better posts, plan faster, and stop staring at a blinking cursor.

must-read

How Can a Marketing Coach Help You Grow?

Whether you’ve hit a plateau, paused marketing during a life season, making a pivot, or just feel stuck, coaching gives you the clarity and strategy to move forward. A small business marketing coach offers fresh perspective, structure, and encouragement to help you reconnect with your goals. You’ve invested in your business – now it’s time to invest in you with expert support that simplifies marketing and brings momentum back to your brand.

five stars

My work is being found online like never before

Before working with Brenda, I was all over the place with social media. I was posting without thinking, usually out of panic that I had let it slip. She gave me a clear plan and skills to help me make my business look polished and professional. My following is growing at rapid speed, and my work is being found online like never before!

– Kim, Realtor

marketing coach for social media managers, how to grow small business online

Home Services

Florists

Photographers

Pool & Spa Industry

Interior Designers 

Contractors

 Wine & Spirits

Builders

Remodelers

Coaches

Authors

Brick & Mortars

Lash Brow Beauty

Consultants

Freelancers

Hair Salons

Whether you're capturing beauty, building homes, or building legacies - I help small businesses show up confidently and get found online.

Listen to the

For marketers and business owners who want to grow a product or service-based business while prioritizing family and well-being.

Listen in for refreshing realness, quick hacks, and relatable stories that will leave you laughing and inspired.

listen on

How important is video content for my business?

Very. Video content, such as project walkthroughs, client testimonials, or behind-the-scenes, can significantly boost engagement and trust. Platforms like Instagram Reels and YouTube are excellent for sharing these videos, and huge for deep SEO to get you above the competition.

Should I reduce my marketing efforts during an economic downturn?

Cutting back on marketing can be detrimental. Instead, focus on cost-effective strategies like content marketing, email newsletters, and strengthening your online presence. Consistent marketing keeps your business visible and positions you for growth when the economy rebounds.

Should I focus more on paid ads or organic marketing?

Organic marketing builds long-term trust and authority. Paid has it’s place, but it can and will impact your organic reach once you activate ads. There is often no going back. Assess your budget and goals to determine the right mix for your business.