How Builders Remodelers and Designers Can Get More Leads
Struggling to get more leads for your building, remodeling, or interior design business online? You’re not alone—and you’re not doing anything wrong. You just need a strategy built for real people like you.
🚀 The 3 Foundations of Online Business Growth
To grow online as a remodeling company, home builder, or home service provider, focus on three core areas:
1. Visibility: Make It Easy to Find You
Without visibility, your dream clients won’t even know you exist.
Start with:
- A Google Business Profile (Yes—even if you’re online only)
- Consistent social media presence (Pick one platform to focus on first)
- SEO-friendly website or landing page
🔎 Tip: Search your name or business on Google. What shows up first? That’s your starting point.
2. Credibility: Build Trust Without Being Salesy
People want to know you’re legit before they invest.
Establish credibility by:
- Showcasing client testimonials or case studies
- Sharing behind-the-scenes content or process videos
- Keeping your online presence consistent and current
✨ You don’t need thousands of followers. You need proof that you’re real, reliable, and relatable.
3. Clarity: Make Your Message Crystal Clear
Confused people don’t contact you.
Your Instagram bio, website, and email signature should answer:
- What do you do?
- Who do you help?
- How can someone work with you?
🧠 Clarity beats cleverness—every time.
💡 Simple Strategies You Can Start Today
Here are quick wins you can implement this week:
| Strategy | Why It Works | How To Start |
|---|---|---|
| Claim your Google Business Profile | Google prioritizes local results | Add your service area + photos |
| Post a tip or tutorial on social | Shows your expertise | Use Reels, carousels, or a behind-the-scenes post |
| Ask a past client for a review | Builds credibility fast | Share a direct link to your review platform |
| Add a CTA to your bio or footer | Increases conversion | Tell people what to do next: Book, DM, or Subscribe |
🛠 Tools to Make It Easier
You don’t need to burn out. Here are tools I recommend to make content creation and marketing easier:
- Canva (for social graphics)
- ChatGPT (for writing hooks and ideas)
- Planoly / Later (for scheduling posts)
- ConvertKit (for email list building)
- Google Business (for visibility)
✨ You Don’t Have to Do It Alone
I’m Brenda Eckhardt, founder of Boost Your Visibility. I’ve helped hundreds of local service business owners, remodelers, builders, and designers simplify their marketing, find clarity, and grow online without gimmicks or burnout.
If you’re ready to turn your online presence into a magnet for the right clients, join my Boost Your Visibility Academy or book a free discovery call.
🔁 Recap: Your Next 5 Moves
- Google yourself, what shows up?
- Claim or update your Google Business Profile
- Pick one platform and show up weekly
- Make your website and bios crystal clear
- Ask for one review this week
You’ve got this. And if you need a guide? I’m here. Contact me or book a Clarity Call.
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Know someone building a business online? Send this their way. Let’s build a world where we don’t just survive – but thrive.
👋 Ready to Get Found Online Without Guesswork?
Join hundreds of home service providers, builders, remodlers and local business owners inside the Boost Your Visibility Academy and start growing your business today—with clarity, confidence, and strategy.
