Start Your Marketing Audit
Schedule Your Quick Marketing Checkup
Before we recommend anything, we start here. A live look at your current visibility to see if your marketing is quietly leaking money – or if your agency is taking credit for results that were already coming in on their own.
What happens in 15 minutes:
- No prep needed. You don’t need to dig up reports or log into anything ahead of time.
- Live AI visibility check. We’ll run a real-time search to see if your business shows up when local homeowners ask ChatGPT, Google, or Perplexity who to hire.
- Honest diagnostic. You’ll see where the leaks are and which level of audit fits your situation — or whether you need one at all.
Not ready to book? See how the AI Search Test works first.
No prep required. No reports needed.
Just a quick call where we run your marketing visibility and leak scan live.
The Work Order We’ll Run Through:
Live AI Visibility Test: See if you actually show up when local homeowners ask AI who to hire.
The “Leak” Diagnostic: We identify the top 2–3 areas where your agency spend is currently being wasted.
The Verdict: You’ll leave with a clear “Fix or Scrap” recommendation for your current marketing strategy.
How We Work Together
Step 1: Quick Marketing Checkup
A 15-minute live AI visibility check and top-level leak scan to see if your marketing is actually working. No prep needed.
Step 3: Forensic Marketing Audit
A comprehensive, one-time deep dive into your full marketing spend — agency contracts, ad platforms, reporting, and intake — with a written plan showing exactly what to keep, what to cut, and where to redirect your budget.
Step 3: Forensic Marketing Audit
A comprehensive, one-time deep dive into your full marketing spend — agency contracts, ad platforms, reporting, and intake — with a written plan showing exactly what to keep, what to cut, and where to redirect your budget.
Strategic Marketing Audits for Wisconsin Builders
Based in Sun Prairie, Brenda Eckhardt provides independent marketing audits and AI search optimization for high-end remodelers and custom home builders throughout the Madison and Milwaukee luxury markets.
Primary Service Areas: After 22 years documenting construction projects in Southern Wisconsin, I specialize in local market positioning for contractors throughout the Madison WI Metro Area, specifically Sun Prairie, Waunakee, and Middleton. Luxury & Lake Country: I provide asset organization and forensic marketing reviews in Lake Geneva, Oconomowoc, Waukesha, and Brookfield, extending through the high-end Milwaukee corridors. I focus on the high-stakes markets where project margins and builder reputation are the primary drivers of growth.
National Reach: For contractors outside of Southern Wisconsin, Remote Marketing Audits are available nationwide to help you identify agency waste, stop the leaks in your digital spend, and recapture your marketing ROI.
Industry data provided by MarketingSherpa and LQ Digital.